WhatsApp Launches Enhanced Calling, AI Support and for Businesses with a major update to its Business Platform, introducing voice and video calling features tailored for large companies. Businesses can now interact with customers through live calls, video chats, and voice messages directly within WhatsApp. These calling tools are especially beneficial for industries like telehealth, customer support, and product consultations. Meta also revealed its future plan to integrate AI-powered voice agents, enabling companies to automate interactions and streamline customer communication even more effectively.
The new AI assistant is another big step as WhatsApp Launches Enhanced Calling, AI Support and for Businesses worldwide. Beginning in Mexico, this smart assistant helps companies deliver personalized product recommendations, answer common queries, and follow up on conversations all from within WhatsApp. With advanced automation, this AI tool is designed to boost efficiency and improve customer engagement. Businesses can reduce their response time, improve lead conversion, and create a more seamless support experience using these new AI capabilities.
To enhance marketing efforts, WhatsApp Launches Enhanced Calling, AI Support and for Businesses also includes centralized campaign management via Meta Ads Manager. Businesses can now create and manage WhatsApp ad campaigns alongside those on Facebook and Instagram using shared creatives and budgets. Meta’s Advantage+ technology provides AI-optimized ad performance, ensuring better results with less manual effort. Soon, companies will even be able to launch ads within WhatsApp Status directly from Ads Manager. These features mark a shift in WhatsApp’s role from a simple chat app to a robust, AI-powered communication and marketing platform for businesses of all sizes.
